TeTriS....Movies Creating Video Games

Tetris was originally created in Russia in1984 by Alexey Pajitnov. The word "Tetris" comes from Greek prefix tetra (four) and the game tennis which was the designers’ favorite sport. Pajitnov based Tetris off of another game he had already created called "Genetic Engineering". For some reason Pajitnov never patented the game of Tetris. While working with a partner on the project ( Vladim Gerasimov) Pajitnov only received little publicity for his creation. Once Tetris travels to Hungary, Robert Stein the president of a British software company tried to get access to the rights of Tetris on a PC from Pajitnov. There became some conflict when dealing with the rights of the game Tetris between Stein and Pajitnov. In the meantime an IBM PC version is released that becomes a huge hit. People were becoming extremely addicted to it. Tetris was known as "the first game behind the iron curtain".

I think movies create video games similar to the movie, because if the movie was a hit, people will most likely spend the money to buy the game. A children's movie such as Toy Story was such a hit therefore it was smart to come out with a video game for kids to play. Making video games about movies especially children's movies allows the children to become a part of the movies they love. It gives them a sense of control over the characters that they love in the movies. This is smart on the creators parts because if the movie was a hit, and the video game was a hit, then it would be easy for continue creating different versions of the game that people would most likely buy. This is also known as cult branding.